![]() Lets go to the top left and switch to the New-Lost Referring Domains. What we notice is that one particular competitor - the one in red - has significantly more volatility, especially considering the lost referring pages, while the rest are more stagnant. Lastly, we can switch to the Referring pages and see the progress all domains have made over the years in that area. All-in-all, these are the key details you can see in Ahrefs Domain Comparison tool. It gives you a great overview of where you stand in the market in terms of your link profile so you can make decisions based on an all-around approach. Now, lets see another tool you can take advantage of when conducting a competitive analysis. The Link Intersect tool basically shows you a list of backlinks that link back to your competitors but not you. |
![]() Of course, there are other ways to find competitor backlinks, but doing so in this manner will provide you with all the backlink opportunities that you'll' ever need, no matter what industry you're' in. Since the early 2000s, I've' personally tried just about every method of acquiring competitor backlinks and this method outperforms them all. Level Up Your Link-Building with Advanced Techniques. Winning competitor backlinks is a surefire way to start growing your backlink profile from scratch. |
![]() It could highlight another section worth investigating. Top Backlink Analysis Tools. Google Search Console. Google Search Console is a free tool to do an initial backlink check. You can see top metrics, like your total links and referring domains. The downside to this platform is that you cannot compare your site to your competitors. However, it is a good place to start to gain a big-picture view of your site's' performance. Ahrefs is an SEO tool with extensive features to help companies optimize their websites. The backlinks checker is easily accessible through the Site" Explorer, and allows you to quickly export the data for further analysis. You can also access the sections on the left sidebar to explore each backlink feature more in-depth. Ahrefs is a paid tool with pricing starting at $82/month and up to $832/month for agency-level capabilities. You can also take advantage of their free trial for seven days at $7. SEMrush SEMrush is another top SEO tool with a backlink tracker available to subscribers. |
![]() What is interesting to note is the difference in reporting: Google may report more links than Bing. However, Bing provides an organised set of data ready to download and easier to use: with Bing, you can choose to list your backlinks by page and download them all. The file contains source URL, Anchor Text, and Target URL. Bing provides actionable dataset you will find very useful and is a first step in the right direction to check your backlinks and discover who is linking to your website and from which pages the backlinks originate. Does Bing know less about your website? We don't' know. We know that, based on our observations, a backlink profile generated by Bing typically contains less backlink data at the time of this writing. Because Bing has organised the data so well, it is ideal for you to understand your backlink profile and perform some preliminary analysis to check backlinks. |
![]() Find linkworthy" pages by researching your competitors'' most linked-to pages with the Best by links report. Use the 404" not found" filter to find highly linked-to broken pages on any website and kickstart a broken link building campaign. See a complete breakdown of all outbound links. The Linked domains report shows SEO metrics for every outbound linked domain. Domain Rating DR. Ahrefs Rank AR. Total followed referring domains. Total followed linked domains. Estimated organic traffic. Number of links from the target total followed. We also show the target's' broken outbound links in the Broken links report, and a full breakdown of outbound linking anchor text in the Anchors report. See all broken outbound links on the target website or URL. See a full breakdown of the anchor texts used across all outlinks. In-depth link analysis features. Here are more features that make Ahrefs Backlink Checker special.: See followed and nofollowed links - The more quality followed backlinks a site has, the more trustworthy it is in the eyes of Google. Ahrefs shows you the complete picture of followed vs nofollowed links for any target. Backlink anchor text - Analyze anchor texts to see how your competitors optimize their backlink profiles. |
![]() But you wont see all your backlinks in the free version - for that youll need to upgrade to a paid one. SEO Spyglass also has an offering, but its not able to detect as many backlinks as Ahrefs. Google Search Console is a versatile tool for a number of reasons. But those using it for backlink analysis may find it limiting. While you can get a list of backlinks to one of your pages, there are no associated metrics. Also, note that this can only be used with a site that you verified - so you wont be conducting any competitive link profile analysis with this tool. |
![]() The process helps you identify backlinks that helped your competitors rank on search engines in your industry. The last part is vital because you need to consider the relevance of the domain linking back to your site. You cant get backlinks from any site, no matter how authoritative it is, and expect to climb up organic rankings. In line with this, your competitor has links from these sites and is ranking on top of search results, which means that their link building approach works. Using the competitor links, you can use them to form your effective link building strategy and replicate their success. By executing the plan flawlessly, you should be able to take your competitors over in search engine results. Tools for Competitor Backlink Analysis. Competitor backlink analysis is almost impossible without the use of advanced tools. They help automate collecting the data necessary to determine your top competitors, their best backlinks, and which links they have that you dont yet. Your choice of link building tool depends on your preferences as a user. |
![]() As the saying goes: you can never be too careful with your sites link profile. How to Build a Link Analysis Dashboard with the Google Query Function in Google Sheets Free Template. What Is a Competition Analysis? Is there a Google Patent on Natural Link Profiles? Featured Image: Created by author, May 2020. Category SEO Link Building. Subscribe to SEJ. Get our daily newsletter from SEJ's' Founder Loren Baker about the latest news in the industry! Job Title -. Social Media Professional. Social Media Director/Manager. Paid Search Director/Manager. Paid Search Professional. Topic s of Interest. By clicking the SUBSCRIBE" button, I agree and accept the content agreement and privacy policy of Search Engine Journal. Lead SEO at iLoveSEO. Brian has been doing SEO since before it was called SEO, back in the days of 1998. Back then, SEO Read full bio. 10 Must-Know SEO Basics For Web Developers. How To Visualize Customize Backlink Analysis With Python. |
![]() Analysis of the backlink profile in the context of different periods - 1,3,6,12, months. As a rule, first backlinks are built from your own resources. You can easily conduct free competitor backlink analysis and explore link building strategies for each of them. Analyze competitors backlinks deeply from the very start. We can also find strong and weak solutions, repeated tactics, and backlinks each website has. What are the benefits of our Backlink Analysis Tool? |
![]() Search engines use backlinks to understand how trustworthy and reputable. Should Your SEO Be In-House or Outsourced. Should Your SEO Be In-House or Outsourced. This whitepaper covers the unique considerations for companies who are looking to amplify their SEO strategy and are deciding between outsourcing or managing in-house. Enterprise SEO in 2020. Enterprise SEO in 2020. In this whitepaper, we address the extremely complex environment of enterprise websites where execution is happening across many different departments and stakeholders. Work With Us. Link Profile Analysis. |